Infusion 01

Infusion

rug 2011
Dimensions: custom-made
Material: new wool, rose-dyed yarn
Client: Stepevi

The rug Infusion incorporates William Shakespeare‘s Sonnett 54, praising the beauty of truth. Shakespeare finds this truth in the scent of the rose and his poem „distills“ the truthful beauty of the beloved. The authenticity of using naturally dyed sheep wool and the recycling of regional resources represents this kind of truth. To creat a reminiscence a fading parchmnet the characters of Shakespeare‘s poem partially vanish and blend into the background. The contemporary typography contrasts with the image of an aged piece of paper. With Inufsion „O“ the designers created a multi-layered transcription of Shakespeare‘s Sonnet on a rose-dyed rug. Roses are age-old symbols of noble beauty and prosperity. Their intriguing scent and intense colours make them a cultural icon understood in every part of our world. In the province of Isparta in Southern Turkey, a region famous for its vast rose gardens, the world‘s most luxurious natural scent is produced - essence of roses. The rose petals are distilled only once a year during harvest time in May when the whole province is plunged into the colours of millions of roses. This distillation process creates a precious byproduct not valued until Stepevi discovered its potential. Stepevi - a global player in the world of rugs - puts those precious rose petals to new use to create a unique natural dye. In 2010 Stepevi launched a first collection of rugs under the name of Infusion and comissioned the Austrian design studio Pudelskern (Nina Mair lead this studio from 2006 to 2012 with two partners) for the expansion of the product range.

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Photographer: Stepevi