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pure Olive Oil

Corporate Design 2023

Client: pure Tuscan manufacturer


Our studio designed the packaging for the biological olive oil of the brand pure. Olive oil has not only nutritional value but also plays an important role in human culture. The natural, nourishing oil embodies the energy of the sun and its life-giving characteristics. Honest, natural and pure are the traits the packaging should express. We use handcrafted paper in order to emphasize the quality of the manually harvested and cold pressed olive oil, created by the Tuscan manufacturer pure. Pure olive oil represents the beginning of a number of projects, that focus on creativity, education and other earthly delights. At the core of the brand pure is originality, authenticity and of course pureness.




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Photography: Ana Turcan